Betting firm accused over 'astroturfing' with customer lobby group


The Players’ Panel, created by Ladbrokes owner Entain, criticised for giving false impression of grassroots campaign

A plan to amplify the positive side of betting via a handpicked group of customers has hit controversy, amid racist social media posts and allegations of similarity to controversial “astroturfing” campaigns.

Last month, Ladbrokes owner Entain launched an initiative called the Players’ Panel with the help of CT Group, the political consultancy run by Lynton Crosby, a former adviser to Boris Johnson and Theresa May.

READ  Disabled people in care homes are at risk – why aren't they a priority for Covid vaccines? | Rhiannon Lucy Cosslett

Continue reading...


Be the first to comment

Leave a Reply